EMATronics GmbH, founded in 2023 and based in Wil, St. Gallen, specializes in non-destructive testing (NDT) of metallic components.

I joined the team in June 2024, transitioning from my B2C background to expand my experience in B2B. By creating content on LinkedIn, increasing followers by 3.5 times within 3 months, and improving SEO, I significantly enhanced the company's visibility, which is crucial for a growing startup in its early stages.

Additionally, I developed a digital marketing playbook that will ensure continued success in strengthening the company's digital visibility. Teamwork and effective communication within the team have also been important in driving these developments.

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